New American Business Association, Inc.: A Beacon of Practical Impact and Community Service

In a world often driven by profit and prestige, the New American Business Association, Inc. (NABA), led by visionary entrepreneur Di Tran, stands as a testament to practicality, compassion, and meaningful action. As a seasoned small-business owner, Di Tran has turned his experiences and values into a dynamic organization focused on serving the most vulnerable while simultaneously fostering economic development and human connection.

A Multi-Faceted Approach to Community Impact

Serving the Homeless: Actions Speak Louder Than Words

One of NABA’s most impactful initiatives involves serving the homeless community in a deeply practical and compassionate way. The organization not only provides immediate relief in the form of meals, clothing, and hygiene kits but also takes responsibility for cleaning the areas affected by homelessness daily. This practice embodies the association’s core belief: that dignity and respect begin with action, not just words.

Affordable Housing Development: Building for Stability

Recognizing the critical need for affordable housing, NABA has launched projects to provide safe, sustainable, and cost-effective housing solutions. By repurposing properties and developing new units, the association addresses the housing crisis while integrating services to help residents transition into stable, independent lives. Di Tran’s personal philosophy of combining heart and practicality is embedded in every brick and beam, ensuring these homes become more than just shelters—they become opportunities for growth and renewal.

Empowering Through Workforce Development

Licensing Programs in the Beauty Industry

Under Di Tran’s leadership, NABA has expanded its scope to include workforce development initiatives, particularly in licensing programs for industries like beauty and cosmetology. By partnering with institutions such as Louisville Beauty Academy, NABA equips individuals—especially immigrants and underrepresented populations—with the skills and certifications they need to succeed. This model not only fills gaps in the job market but also empowers individuals to become entrepreneurs, creating a ripple effect of economic empowerment.

Broadening Workforce Solutions

Beyond the beauty industry, NABA works to connect people with opportunities in healthcare, construction, and other high-demand fields. The association’s programs are designed to be accessible and inclusive, offering support for those who face barriers to traditional employment, including individuals with disabilities and those reentering society after incarceration.

A Publishing Powerhouse: 60+ Books on Humanization

In addition to its on-the-ground efforts, NABA has made a profound intellectual and cultural contribution through the release of over 60 books on Amazon under Di Tran’s leadership. These works, collectively known as the “Humanization Series,” explore themes of kindness, resilience, and community-building, offering practical wisdom for individuals and organizations alike. Each book serves as a guide to fostering a more humane and understanding world, drawing on Di Tran’s personal journey and professional experiences.

A Vision Rooted in Practicality and Love

At its core, NABA operates on the belief that solutions to complex problems must be practical, immediate, and rooted in love. Di Tran’s leadership reflects a deep commitment to action over rhetoric, focusing on addressing real issues with tangible solutions that improve lives.

Whether it’s through building homes, cleaning streets, empowering individuals with new skills, or spreading messages of humanization through books, the New American Business Association, Inc. exemplifies what it means to lead with both heart and strategy.

Looking Forward: A Legacy in the Making

As NABA continues to grow, Di Tran remains committed to expanding its reach and impact. From small-business development to tackling societal challenges like homelessness and workforce gaps, the association is creating a legacy of service and innovation.

Di Tran’s guiding principle is clear: “True success comes from adding value to others. It’s not about doing big things but doing small things consistently and with great care.” This ethos drives NABA’s efforts and ensures its initiatives remain focused on what matters most—uplifting individuals and building stronger communities.

For those inspired to join the movement or collaborate with NABA, the doors are always open. Together, we can create a world where practicality meets compassion, and everyone has the chance to thrive.